Complete redesign of the Vibrol website for desktop, tablet and mobile users.
Once the Google Analytics started telling a story of mobile users outweighing desktop views we reacted accordingly.
The website was designed from the ground up to be reactive with all devices. We transitioned to a high-performance single-page architecture, ensuring users could access all vital information through intuitive scrolling. For returning desktop users, I maintained a robust, traditional menu to ensure navigation remained flexible and familiar. With my motion graphics background I developed a custom looping header animation. This serves as a dynamic focal point, designed to capture visitor attention instantly and reduce bounce rates the moment the page loads.
Still frame of the header animation created in After Effects
Desktop view